Best Practices to Build Your Brand on Twitter
Is Twitter part of your social media marketing? Are you following best practices to build your brand and ultimately grow your business?
Building Challenger Brand Awareness and Boosting Business With Pinterest
At its most basic, Pinterest is a social media site that lets people share things that they find interesting. Users organize images, called “pins,” on different “boards,” which are categorized by theme.
How Challenger Brands Should Run a Promotion on Social Media
Halloween is fast approaching, and you know what that means: heaps of holiday-themed contests. Costume contests, pumpkin-carving contests, how-many-marshmallows-can-you-fit-in-your-mouth-at-once contests, and others proliferate this time of year. The lift in competitive spirits is especially evident on social media.
When should Challenger Brands post to get the greatest Social Media response?
Social media can be a powerful tool. But have you ever wondered why some posts that you thought would be extremely popular never received the traction that you expected? Maybe it wasn’t the post itself. Maybe it was the time of day that you posted it.