What Makes an Effective Challenger Brand Ad?

challenger brand marketing

Ever wonder why some print advertisements generate an enormous response, while others seem to just fall flat? Challenger brands can’t afford to waste time and money on feeble advertisements; they need to get the most bang for their buck. Before you can create an effective advertisement, you must first understand the anatomy of an ad and what it needs to accomplish.

The Five Most Overlooked Mistakes in Marketing

brand case study

The marketing and promotion of any product or service can be tough, especially for Challenger Brands up against competitors with greater resources. The objective should be to have your marketing budget generate the greatest possible return on your investment.