Category: Challenger Tips

Gumas Appreciates Small Businesses

As San Francisco’s small businesses plan for reopening, they’re taking steps to ensure everyone’s health and safety. While many businesses are still choosing to stay closed due to the pandemic, others will remain closed permanently.

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Challenger Brand Comeback

Challenger Brands Are Comeback Brands

Two things we know about Challenger Brands are that they are resilient and they recognize a good opportunity when they see one. Now is that opportunity for Challenger Brands to confidently step up with purpose, passion and humanity to support their customers, stakeholders and communities. The effort made by Challenger Brands during this upheaval can be legendary. Now is the time for the comeback.

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Marketing Challenging Times

Marketing During Challenging Times

As Champion of the Challenger Brand, we frequently field tons of questions from small businesses about various day-to-day Challenger Brand issues, often surrounding brand development, media selection, website concerns, social media issues, search optimization and plenty other necessary, though comparably mundane subjects.

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Three Tips To Tap Top Talent

Most challenger brands agree that their people are their greatest asset. In many industries, the difference between organizations frequently comes down to the quality of their people.

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About Gumas

As a full service branding, advertising and interactive agency, we help Challenger Brands take on their industry gorillas and win.

Gumas is an award-winning, full-service advertising agency generally recognized as the country’s foremost experts on Challenger Brand Marketing®. We are dedicated to helping you take on your industry gorillas to quickly generate the greatest results from your marketing investment.

From research, strategy development, award-winning creative design, web development, digital media (including search, social media and everything in between); our goal is to create a marketing strategy specifically designed to help build your unique Challenger Brand. All the marketing support you need under one roof.

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Challenger Brand Tips

Proven and easy-to-implement marketing strategies to help Challenger Brands take on their industry gorillas…and win!

Challenger Brand Tips

Proven and easy-to-implement marketing strategies to help Challenger Brands take on their industry gorillas…and win!
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Want To Take On Your Industry Gorillas And Win But Don’t Know Where To Start? It’s Time To Talk To The Challenger Brand Marketing® Experts. Enter Your Information Below To Start The Conversation.

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Request a Consultation

Want to take on your industry gorillas and win but don’t know where to start? It’s time to talk to the Challenger Brand Marketing® experts. Enter your information below to start the conversation.

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