Snapchat is truly a polarizing platform – either you’re obsessed with it or you think it’s useless. And if you’re in the latter group, you’re probably too old or out of touch to see its value.
It’s a new year – and as is typically the case, the marketing landscape is entirely new as well. Concepts like social media marketing and content marketing are no longer cutting-edge options; they’re merely standard marketing tools that advertisers should already be utilizing.
Prior to 2018, consumers and even marketers could be forgiven for not knowing that Amazon has its own advertising platform. After all, with Google and Facebook dominating the online advertising landscape, there’s little room for outside competitors.
The positive aspects of digital marketing are numerous – the ease of transmission, increased visibility and an immersive experience are just a few of the ways digital marketing improves on conventional offline marketing.
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As a full service branding, advertising and interactive agency, we help Challenger Brands take on their industry gorillas and win.
Gumas is an award-winning, full-service advertising agency generally recognized as the country’s foremost experts on Challenger Brand Marketing®. We are dedicated to helping you take on your industry gorillas to quickly generate the greatest results from your marketing investment.
From research, strategy development, award-winning creative design, web development, digital media (including search, social media and everything in between); our goal is to create a marketing strategy specifically designed to help build your unique Challenger Brand. All the marketing support you need under one roof.
We exist to help Challenger Brands take on their industry gorillas, and win. Challenger Brands, organizations that find themselves up against better-resourced competitors, simply can’t compete head-to-head with their industry gorillas. Our proven approach provides the resources you need to generate the greatest results from your marketing budget.
