Marketing Mistake #16: Your Visuals Are Obvious and Not Compelling

[The predictable stock photo or, worse, the even more predictable (and often cheesy) clip art are so obvious that no one pays attention. And very often, they reflect a poor image of your company or product. Visuals are very critical components of your marketing messages. This is not the place to get cheap or lazy. This is the place to be creative and shine. Don’t allow the visuals to lessen the impact of your overall message.

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Who is Gumas? | Gumas Advertising
Who is Gumas? | Gumas Advertising
How do you know if you&#039re a Challenger Brand?
How do you know if you're a Challenger Brand?
YONEX PGA - Summary - FINAL w/subtitles
YONEX PGA - Summary - FINAL w/subtitles
What is Challenger Branding?
What is Challenger Branding?
Jr Giants Commercial
Jr Giants Commercial
How does Challenger Branding market differently than a leading brand?
How does Challenger Branding market differently than a leading brand?

About Gumas

As a full service branding, advertising and interactive agency, we help Challenger Brands take on their industry gorillas and win.

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From research, strategy development, award-winning creative design, web development, digital media (including search, social media and everything in between); our goal is to create a marketing strategy specifically designed to help build your unique Challenger Brand. All the marketing support you need under one roof.

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Proven and easy-to-implement marketing strategies to help Challenger Brands take on their industry gorillas…and win!
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